What is social media?

Social media refers to public means of communication via the internet. Starting with sites like Twitter, Facebook, Google+ and Pinterest, people use social media to follow and keep track of their favorite companies. You can find just about any company on social media, everything from Nike to mixed nuts. These companies often have far-reaching social media strategy across multiple platforms to attract a broad range of fans.

Therefore, why not get in on the action? Social media is a great way to not only attract followers, but also to build your brand. It’s like free marketing – all you have to do is decide what goes on your profiles.

Additionally, plumbing lends itself well to humor. Take advantage of that by posting funny pictures and graphics that poke fun at plumbing and will make people laugh as they scroll through their newsfeeds during lunch or while waiting for the bus.

Then, you can branch out into other platforms. Microblogging platforms like Twitter and Google+ are great for posting company news and updates, while Instagram and Pinterest are more visual and will appeal to those who like graphics and pictures.